This outrageous marketing parody film guides viewers through the rise and fall of George and Monty, who manage to captivate audiences in all the wrong ways. An unpredictable internet and commercial sensation, George and Monty lack any discernible talent or intelligence, and nothing about them makes any sense.

In this absurd "documentary," they carelessly wield the power of the camera with catastrophic results in their absurd workplace training videos, alternative advertising campaigns, dating websites, connections to North Korea, multiple branding fails, re-editing of major motion pictures, and seemingly ruining the lives of everyone they touch (well, no, not like that).